Susana VilaçainSpringer Nature UX ResearchBuilding a case for qualitative researchWhen it comes to qualitative research, sometimes UX Researchers have to defend its usefulness and validity as a research approach. That…Sep 20, 20221Sep 20, 20221
Susana VilaçaWhat to include in your User Research portfolioOne of the most common requests I get from User Researchers that choose me as their mentor is to give them feedback on their portfolios or…Jul 6, 2022Jul 6, 2022
Susana VilaçainSpringer Nature UX ResearchTips to effectively communicate your workAs UX researchers or designers, one of the most critical parts of our jobs is to communicate our work effectively, and it’s not easy as we…May 23, 2022May 23, 2022
Susana VilaçaEmpathy and Self-awareness: two essential skills of a UX ResearcherAs UX Researchers, our primary goal is to create Empathy with our users, understand who they are, their behaviours, the problems they face…Feb 10, 20221Feb 10, 20221
Susana VilaçaA case for creativity and feedbackEarly in my career, I heard about graphic designers as “creatives”. I found that to be profoundly unfair as I thought the work I was doing…Jan 4, 2022Jan 4, 2022
Susana VilaçaTowards more inclusive research practiseAs Inge Keizer from Service Design Campus pointed out:Nov 2, 2021Nov 2, 2021
Susana VilaçaBooks on Behavioral EconomicsUnderstanding human behaviour has been one of my greatest passions and one of the reasons I got into UX and Service Design.Jun 18, 2021Jun 18, 2021
Susana VilaçaLeadership Strategies that Contribute to an Organizational Culture of InnovationInnovation isn’t something that just happens. Hiring the right people and embracing the latest technologies is a start, but there is more…Jan 5, 20181Jan 5, 20181
Susana VilaçaWhat’s behind great experiences: AdaptabilityEvery project has constraints. Money, time, technology, resources, etc. and we don’t like them at all. They don’t allow us to do the great…Dec 15, 2017Dec 15, 2017
Susana VilaçaWhat’s behind great experiences: CommunicationI’m sure you have heard this many times before, in different contexts — communication is key!Nov 6, 20171Nov 6, 20171
